Bridge the gap between "pretty websites" and "heavy-duty engineering." MakeWaves builds scalable data platforms on HubSpot that integrate seamlessly with your industry-specific software. We build the architecture; you claim the market.
Most agencies build digital "storefronts." For a growing real estate network, that is a structural risk. You need an ecosystem where data from your CRM (Whise, Apimo, Zabun) communicates fluently with your marketing engine.
At MakeWaves, we don't just build pages; we design API-driven architectures that are technically superior to bulky, rigid custom builds.
Our Real Estate Tech Stack: Integration as a Foundation
We specialize in connecting complex real estate data to the commercial power of HubSpot. No half-measures—just deep, bi-directional integrations.
The 'Single Source of Truth' Integration
Deep API Connectivity: We build the bridge between your industry software (Whise, Apimo, Zabun) and your frontend. Your listings are synchronized in real-time.
XML-Export Management
Automated, error-free feeds to major portals like Immoweb and Zimmo.
Real-time Synchronization
Changes in your CRM are reflected on your platform within seconds, eliminating manual data entry and outdated listings.
For large-scale networks, we leverage HubDB as a dynamic, relational database.
Think HubSpot is "too light" for complex real estate? The world’s biggest players prove otherwise.
Case Study: The Professionals (New Zealand) With over 60 offices and 4,000+ active listings, this network runs on a sophisticated HubDB & API integration. The result? A technical ecosystem that is faster, more secure, and more effective than any custom-coded alternative.
MakeWaves brings this global standard to the Belgian market. We combine the robustness of enterprise technology with the conversion power of a Platinum HubSpot Partner.
Directing a network requires specific technical logic. We implement structures that work
One dashboard for your entire brand, with local autonomy for individual branches.
Leads are automatically dropped into the correct agent’s CRM based on region, property type, and availability data.
Technical safeguards to ensure your identity remains 100% consistent across every branch.
Technical agencies often push for a 100% custom-coded platform. At MakeWaves, we advocate for 'Smart Tech
No Agency Lock-in
You own your data and your platform. You aren't held hostage by a single developer or agency’s proprietary code
Continuous Evolution
While custom sites become obsolete, the HubSpot ecosystem evolves daily, staying ahead of security and SEO standards.
ROI-Focus
We invest your budget in features that generate leads, not in "reinventing the wheel" (like building database architectures or login systems from scratch)
Do you have a complex integration challenge, or do you want to see how we transform CRM data into a lead-generation machine?